Web Branding, Assessment, Web Copy Editor
Governors State University – Marketing & Communications, University Park, Illinois,
September 2023 – Present (Independent Contractor)
● Edited and wrote copy for website and social media
● Audited 500+ web pages for copy, branding, outdated information, and layout
● Worked independently to create an audit plan for major planned updates
● Collaborated with a multi-dimensional team to update areas of the website and digital marketing resources ahead of the Higher Learning Commission Accreditation Team visit and website redesign
● Coordinated with various departments to develop UnBounce landing pages for various targeted campaigns across digital platforms and social media platforms.
Social Media and Marketing Specialist
120th Will County Fair – Will County Fair Association, Peotone, Illinois,
May 2023 – September 2023 (Seasonal Contractor)
● Developed social media and physical marketing campaigns for event with 70,000+ attendees
● Evaluated and improved digital and physical branding materials
● Designed graphics used for digital and print purposes
● Photographed and edited 6,000+ photos throughout the 5 day event.
● Shared content 3-4 times per day during the event to keep the community engaged in actives and updated on any changes.
Digital Media Manager
LodgeCon (Tabletop Gaming Convention) – Peotone, Illinois,
August 2022 - Present (Seasonal Contractor)
● Constructed website with original content, including copywriting, imagery, and graphics
● Communicated with special guests, content creators, and influencers to share their content across the community
● Gave live social media and website updates throughout the event to engage with the online community
● Developed a unique social media campaign that placed the community first as an overall strategy
Social Media Coordinator
Governors State University – Marketing & Communications, University Park, Illinois
April 2022 - May 2023
● Planned campaigns and content across Facebook, Instagram, TikTok, X (Twitter), and Pinterest for students, faculty, and the community.
● Used Sprout Social to track analytics, plan social media content, and communicate with the online community.
● Conducted university outreach to prospective students via messaging services.
● Designed graphics using unique designs on Adobe Creative Suite, CapCut and Canva.
● Organized outreach to internal employees regarding various campaign strategies.
Student Marketing Assistant
Governors State University – Marketing & Communications, University Park, Illinois
February 2020 - April 2022
● Assisted in various marketing projects and campaigns that were used throughout the university and campus community
● Created content for Facebook, Instagram, Pinterest, VSCO and TikTok.
● Managed a small team of other student assistants
● Production assistant for video productions and photoshoots.
● Assistant Producer for Social Media channel – Today at GSU (This Week at GSU)